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BEATLES REFUSE TO PLAY BEFORE SEGREGATED AUDIENCES

We never play to segregated audiences, and we're not going to start now."
—John Lennon during the '64 tour

During the spring of 1964, when the contracts with local promoters for the North American Tour were being negotiated, the Civil Rights Act had not yet become law, but the Beatles were adamant that they would not play if the audience was segregated, and their performance contracts included a clause to that effect.

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